Featured Writers

Stumbling forward is a good description of the most successful marketing departments I’ve been associated with. Stumbling forward is a can-do attitude more than a process to help overcome problems and surprises. I hadn’t thought of the stumbling forward concept until I read a recent WSJ article by Ben Casselman that used this phrase to Continue Reading →

Last week’s episode of The Amazing Race was quite inspiring and insightful.  Couples were not only working well with each other, a few were even pairing up with other couples.  Even the now infamous fighting and bickering couple, Justin and Jennifer, showed a glimpse of a partnership.  As we watched teams that had decided to Continue Reading →

Re-syndicated from KellerFay.com At conference earlier this year, an executive from Facebook declared that social networking sites like Facebook deliver “word of mouth at scale.”  He went on to say, “This is what marketers have always tried to bottle up.  The social web is finally allowing us to do that. This is word of mouth Continue Reading →

How much time do you spend on Facebook? A lot, if you’re most people. However, most people aren’t getting the most out of their Facebook experience and that’s because they aren’t using FB Photo Zoom. Most people have to click every single photo and wait for Facebook Theater to load each image. Well, guess what? Continue Reading →

Before TV, the Internet or mobile phones–not so long ago–radio was the way millions of people picked up news, information and entertainment day after day, night after night. It was the king of communications hill, and Norman Corwin was that medium’s towering figure. What Steven Spielberg is to film and Steve Jobs was for computers Continue Reading →

Vehicle signs can be harmful to your business since they connect the actions of your employees directly to your business. So far this week: Home builder’s SUV was parked in a handicapped spot at the post office; Insurance sales person’s car took up two spaces at my lunch spot; Furniture store delivery truck sped past Continue Reading →

(Re-syndicated from New York Videogame Critics Circle.) I’m taking this time to write about a newly launched project that’s been in the pipeline for quite some time. It has little to do with our Critics Circle, except to say that I always urge our members to be creative and independent-minded and outspoken. Plus, I need Continue Reading →

When we look back in 20 years, the last few years will mark a massive turning point in the history of humankind. In 2010 would anybody bet one dime on Ghaddafi being overthrown? Or weekly uprisings in Syria? A pharaoh-like figure being relegated to a a sad criminal case? Who would have thought a small Continue Reading →

Digital has profoundly changed our ability to share and spread the word on things we care about. The democratization of influence is such an important cultural force that its ultimate impact is nigh on unpredictable. We know it will be huge, but as to how huge and how it will alter the human order, we Continue Reading →

Where does the bird fly, After the last sky? —Mahmoud Darwish, Palestinian Poet I have flown up like the primeval ones… I appear in glory with the strides of gods… As for him that knows this pure spell, it means going out into the day after death and being transformed at will. —Ryewolf, ‘Legend and Continue Reading →