Every major marketing platform is now selling “agentic marketing,” and their definitions disagree on the questions that matter most: what counts as an agent, how much it decides on its own, and who approves its work. Continue Reading →
Helping business leaders drive AI transformation.
We feel privileged to work with extraordinary companies, including:
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at the Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with tech strategy & solutions.
Named LinkedIn's Top Voice in Technology, he covers tech and business for Fox 5's Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog, Think About This.
His latest book, Blockchain - Cryptocurrency, NFTs & Smart Contracts: An executive guide to the world of decentralized finance, is an Amazon #1 Bestseller.
Shelly's Blog
Shelly writes about AI, technology, media, and marketing. Subscribe to our newsletter to make sure you don't miss anything.
Google's Gemini has a new feature that lets users create, preview, and edit documents, spreadsheets, presentations, and other files directly inside a conversation. The rollout adds manual editing alongside instructions to the model. Continue Reading →
Apple announced its touchscreen MacBook Pro yesterday. The 14- and 16-inch models have PROLED XDR OLED displays and M5 Pro or M5 Max chips, which arrived in March. The touchscreen is what I want to try. Preorders are open. Deliveries and store availability begin November 6. Continue Reading →
Bank of America is warning customers against sharing banking credentials with AI agents. I was getting ready to make a joke about this when it occurred to me that the warning is less obvious than it should be. Continue Reading →