Apple has set its next launch event for September 9 at 10 a.m. PDT at its Cupertino headquarters. The media invites carry the tagline "Surprise and shine" and a glowing Apple logo. Analysts expect new iPhones and Apple Watches, including Apple's first folding phone and (drumroll please) Siri AI: the LLM-based personal assistant Apple introduced at WWDC in June. Continue Reading →