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SEO to AEO Best Practices

SEO to AEO
The transition from SEO to AEO is underway. The idea is simple. Instead of optimizing for a list of links, you optimize for answer engines such as Google Gemini, AI Overviews, Chrome’s AI Mode, and ChatGPT Search which decide which pages to cite, which brands to mention, and which products to present when responding to user questions in natural language. Continue Reading →
OpenAI just introduced ChatGPT Pulse, a new daily feed for Pro users that feels like a step beyond Q&A. Instead of waiting for you to type, Pulse proactively curates updates based on your chats, memory, and optional app connections (like Gmail and Google Calendar). Each morning, you get a personalized set of visual cards with suggestions, follow-ups, or reminders, designed to help you move projects forward. Continue Reading →
Those of us wishing Copilot didn't suck just got a gift from our friends in Redmond. Starting today, Anthropic’s Claude Sonnet 4 and Claude Opus 4.1 models will be available to Copilot users in the Researcher tool and through Copilot Studio. Microsoft says this gives customers flexibility to “mix which models are used for specific tasks.” Continue Reading →

AI is Power Hungry

OpenAI and Nvidia have signed a letter of intent for one of the largest AI infrastructure projects ever attempted. Nvidia plans to invest up to $100 billion to deploy at least 10 gigawatts of compute capacity for OpenAI, starting with a one-gigawatt installation scheduled for the second half of 2026 on its new Vera Rubin platform. Continue Reading →
SpamGPT
According to multiple reports, SpamGPT is an underground tool being sold on dark-web forums as a turnkey “spam-as-a-service” platform. Think Mailchimp for criminals. Instead of helping brands send newsletters, it’s designed to help attackers launch large-scale phishing campaigns. Continue Reading →

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