Advertising & Marketing

Raise your hand if you loved the Pizza Hut BOOK IT! program as a kid. Yep. Thought so. OK, you can put your hand down. The classic button, the stars, the FREE pizza after you read the books and received the stickers — it was the best, right? To celebrate the program’s 30th anniversary, Pizza Hut created the Continue Reading →

Our upcoming 7th Annual Media Technology Summit is a conference I would personally like to attend, and I think you will like it too. Continue Reading →

Part three of this series forecasts the next 20 years of our global economy. Continue Reading →

As was reported in August, advertisements are finally about to come to Snapchat. Evan Spiegel, the company’s co-founder and CEO, made the announcement today at the Vanity Fair New Establishment Summit. “People are going to see the first ads on Snapchat soon,” he told Katie Couric, who moderated a discussion with him and former New Continue Reading →

If you want to up your company’s game, start giving feedback on a regular basis the right way. Continue Reading →

Unlike a traditional VC, accelerator or incubator, startup studios are company builders.  Continue Reading →

Unlike a traditional VC, accelerator or incubator, startup studios are company builders. Studios usually build many products simultaneously with shared resources in development, marketing, sales and more. Recent entities that fall loosely under this category is Betaworks, Twitter co-founders’ Obvious Corp and A16Z, which is stocked with teams of marketers, business development execs, recruiters and Continue Reading →

You can change your career (and maybe even the world) by re-evaluating what's truly necessary. Continue Reading →

Remember when Facebook only existed to let us stay in touch with family and friends? Now the social network is cluttered with advertisements as Mark Zuckerberg monetizes everything we do or say. Paul Budnitz recognized our frustrations and asked the one question of every great communicator: Do I really need it? Budnitz, 47, created Ello, a social network that doesn’t contain ads. At Continue Reading →

While you can be a great leader, you can be a terrible manager … but the great managers are also great leaders. Continue Reading →