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National Academy of Media Arts & Sciences
Recognizing the New Digital Generation New York, N. Y. – The Board of Trustees of the National Academy of Television Arts & Sciences today voted unanimously  to authorize the formation of a new peer group, the National Academy of Media Arts & Sciences, open to current and new members of any of the 19 chapters Continue Reading →
Coupons on Phones
Alethea Hokum sat quietly, barely breathing. Her glazed eyes showed a faint reflection of the video monitor that had lulled her into semi-consciousness. Startled and just a bit confused, she reached down to silence her vibrating PDA. But something caught her eye. It was a text message offering her an additional 15 percent off if Continue Reading →
REUTERS received a preliminary takeover approach from an unidentified entity. YOUTUBE will begin sharing revenue with top-ranked videos today. The revenue will come from banner ads, and involve a select group of the most popular content creators. YouTube’s VP of Marketing said the payments are justified because “these guys are media entities in their own Continue Reading →
The DOLAN FAMILY privatization bid for CABLEVISION has been accepted by the board, but still must pass a shareholder vote. A “majority of the minority” must approve the deal. BRIGHTCOVE will syndicate CBS NEWS content across blogs and websites. Syndicates will be allowed to insert clips from CBS Evening News with Katie Couric, The Early Continue Reading →
DOW JONES’ controlling shareholder, the Bancroft family, has rejected the NEWS CORP. offer of $5 Billion for the company. The price included a 65% premium. ITV, the UK’s largest terrestrial broadcaster, will begin streaming all of its channels via the internet. Content and commercials will be identical for online and offline broadcasts. ITV’s site will Continue Reading →
CBS will use MICROSOFT‘s new Silverlight technology to enable user-generated content on the sites of CBS-owned stations. The sites will mix station-owned content with UGC. Launch is expected for later this year. US NEWSPAPER circulation fell 2.1% between October and March. The New York Times was down 1.9%. However, The WSJ was up 0.6%, and Continue Reading →

MediaBytes – 04/30/07

YAHOO is acquiring Right Media, which operates an online advertising exchange. Yahoo had previously purchased a 20% stake in the company. SONY plans to launch The Minisode Network. The online network will stream condensed versions of old television shows from the Sony library. “Charlie’s Angels” and “T.J. Hooker” will be among the selection. CBS will Continue Reading →
Hip-Hop Summit Action Network
How should we feel about the Hip-Hop Summit Action Network’s (HSAN) recommendation that, “recording and broadcast industries voluntarily remove/bleep/delete the misogynistic words ‘bitch’ and ‘ho’ and the racially offensive word ‘nigger’.” It’s not a free speech issue, is it? I. Congress shall make no law respecting an establishment of religion, or prohibiting the free exercise Continue Reading →
FOX is planning a process to insert new commercials into a broadcast that has been recorded to a DVR. They are looking to test the process with TiVo. NIELSEN will begin tracking HDTV homes. The first challenge is defining an “HDTV Home.” MYSPACE will license its brand for use in China. Local entrepreneurs will use Continue Reading →

MediaBytes – 04/26/07

JOOST is gathering an impressive list of advertisers: Microsoft, Intel, HP, Unilever, Sony, United Airlines and more. Spots will include traditional-style ads and on-screen contextual ads. The FCC is asking Congress to legislate the sale of television on a per-channel basis. The request is included in a report on violence on TV. APPLE‘s iTunes Music Continue Reading →

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