@BurgerKing
Burger King saw a surprising upside after its Twitter stream was recently compromised: Tens of thousands of people began following its account. The company had about 50,000 followers before the hack, but that number shot up to more than 110,000 after the incident. “Interesting day here at Burger King, but we’re back!” Burger King tweeted. Continue Reading →
The eye sees only what the mind is prepared to comprehend. — Henri Bergson, French Philosopher and Educator We have a brand new term that is creating considerable buzz: Real Time Marketing. And like most trends that reach the level of “buzz worthiness,” this one will most likely fade into the same ignominious darkness that befit Continue Reading →
United States of Twitter
Seemingly dozens of startups exist which try to make sense of Twitter sentiment, and Twitter itself has been trying hard to portray its sentiment data as an accurate reflection of public opinion. However, Pew Research Center — among the gold standards of public research polling — says it might be all for naught. Pew compared Continue Reading →
TweetDeck
Twitter is killing off TweetDeck. TweetDeck just announced that it’ll be discontinuing its iPhone app, Android app and versatile Air-based multicolumn desktop app. The apps will be removed from all the app stores and stop working “shortly thereafter”. Bye, bye multi-column Twitter! TweetDeck will now focus its effort on creating web app versions of TweetDeck. Continue Reading →
Iceland is a very small country with a big “brand” influence in a state of recovery, discovery and evolution. “Few countries blew up more spectacularly than Iceland in the 2008 financial crisis. The local stock market plunged 90 percent; unemployment rose ninefold; inflation shot to more than 18 percent; the country’s biggest banks all failed. Continue Reading →
American Idol
These days, as more people watch television with a phone in hand or a computer in lap, it’s de rigueur for a network to have a Twitter hashtag on the screen. Television producers and stars — at least the ones with thick skins — appreciate the instant feedback, and now they’re figuring out ways to Continue Reading →
Vine is one of the hottest apps in the App Store. Created by Twitter, Vine lets you create six-second looping videos you can share with your friends through on Twitter and Facebook. But Vine has become more than just a way to send videos of cats and babies to our friends. CodeComputerLove in England has Continue Reading →
Dick Costolo
Now that the dust has settled and regular games are starting back up again, it’s important to take note of one of NBA All-Star Weekend’s biggest winners. We’re not talking about Chris Paul. We’re definitely not talking about 2 Chainz. We’re talking, in fact, about Twitter CEO Dick Costolo. The NBA, more than any other Continue Reading →
Twitter Security
Amid the ongoing epidemic of hacks and account breaches at major companies and online services, Twitter officials are once again reminding users how to beef up the security of their passwords. A blog post published Tuesday night by Twitter Director of Information Security Bob Lord came a day after the official Twitter account for Burger Continue Reading →