Hackers
Apple, Facebook, Twitter — all hacked. And there’s probably more to come. In the spate of large companies hacked in recent weeks, it seems that many of them have one thing in common. Many of them have visited one compromised web site specifically devoted to sharing information related to mobile development. It’s a hub for Continue Reading →
BET & MTV
Taking a cue from real Twitter account hacks, MTV and BET partook in some viral marketing Tuesday — by “hacking” each others’ accounts. The Twitter accounts from the two Viacom-owned cable channels, MTV and BET appeared as if they were hacked Tuesday. The music brands essentially switched identities and unleashed a stream of friendly digs Continue Reading →
@BurgerKing
The LulzSec pranskster hacktivists appear to be active on Monday morning, claiming credit for hacking Burger King’s Twitter account and making a mockery of it. Someone swapped out the corporate image associated with @Burgerking/ Twitter, and replaced it with McDonalds’ golden arches. The Burger King account listed 85,048 followers. The hackers also changed the name Continue Reading →
Twitter
Twitter accounts are getting hacked left and right. On Monday, it was Burger King. Before that, it was the Westboro Baptist Church (Admittedly, they deserved it). And before that, it was us and Mat Honan. Hacks will always happen, but this is dumb because Twitter could make this all go away. Forever. All we need Continue Reading →
After the most Twitter-heavy election ever, the Obama administration is continuing its strong social media presence. If you only watched last night’s State of the Union on TV, you missed a data-enriched version of the speech that the White House streamed on its YouTube, Facebook and Google Plus pages. Last night’s address was also accompanied Continue Reading →
American Express
American Express is upgrading its Sync program with Twitter to let cardholders buy stuff by using a hashtag. Starting Monday, AmEx customers who sync their cards can buy items if they use the right hashtag. The first such item is a $25 AmEx gift card, which will go for $15 if you tweet #BuyAmexGiftCard25. Other Continue Reading →
President Barack Obama
The White House is planning a series of digital follow-ons to Tuesday night’s State of the Union address, including a tool called Citizen Response that people can use to share specific parts of the speech through social media. People using Citizen Response will also be able to send the Obama administration messages describing how specific Continue Reading →
Twitter Trending Topics
Twitter’s ad business is still a work in progress, but here’s one positive sign: Prices for the company’s “promoted trends” have been steadily rising, and are now at the $200,000 a day mark in the U.S. Twitter’s newest price hike went into effect earlier this year, and represents a 33 percent increase over the $150,000 Continue Reading →
Super Bowl Blackout
If anything, the blackout during the Super Bowl confused things even more regarding where companies should target their communications to customers. A multi-modal approach still seems to be the answer. Okay, so the blackout— The lights went out in the Superdome in New Orleans during last Sunday’s game. Because it takes a while for stadium Continue Reading →
Twitter & Movies
It’s no secret that Twitter’s data has been shown to predict box office performance weeks before a movie opening. However, the company’s latest venture takes it much further back in the production cycle. Adam Bain, president of global revenue at Twitter, said he was making the rounds in the Hollywood studios recently when a producer Continue Reading →