Featured Writers

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Just Focus on Your Own Job

gerdmuller
Everybody knows how to run our country. Everybody has a better plan than Obama. 300 million Americans do. Billions of Asians and Europeans do. We have whole industries based on knowing so much more than the rest of the world: Talk Radio. Newspapers. Sports Radio. Blogs. Fashion Shows. Reality TV. Basically, all of us think Continue Reading →
Tom Durkin performs 400 original mini dramas during 7 weeks each summer as the announcer at Saratoga Springs, NY historic racetrack. I hope you’ll listen to his call (that’s horse racing jargon for announcing) of Rachael Alexander winning the Woodward in 2009. I was there, and he made a great contest even more exciting. If Continue Reading →
creepy-burger-king-king
Burger King has killed off their advertising mascot, if that’s the right word for a plastic-faced man. During more than 50 years, the king morphed from a sign to an animated character to a creepy part-man-part-super-sized-mask. You can take a look at several commercials on the hubze blog that will make you wonder why they Continue Reading →

The Macroeconomics Forecast

economy-crash
Note: the following column was recently published in my Shift Age Newsletter.  Please click here to sign up for free subscription. In the past few months – and particularly the past few weeks – I’ve been asked everyday about what I think the near-term economic future will be. People even ask me about the stock Continue Reading →
conan-obrien
Originally posted at XfinityTV.com “TBS’s pricey Conan O’Brien experiment is flopping.” If Conan O’Brien opens up Thursday’s Wall Street Journal, that blunt sentence will be the first thing he’ll see if he decides to read the Journal’s story about how his show, “Conan,” is faring following its first season, and heading into its second. How Continue Reading →
gaffneys
I live in a small city, Saratoga Springs, NY, whose population and retail business at least double for 7 weeks each year. It’s called “The Season.” The resort retail business model is to: – Rake in profits during this short window plus December and a few special weekends and holidays, and – Try not to Continue Reading →
receipts
Over time, the Internet over time has made such products we relied on as telephone books, road maps, catalogs and in many cases, newspapers obsolete.  Now, one more piece of printed material is disappearing, the paper receipt. Major retailers like the Gap, Nordstrom, Whole Foods Market, Patagonia, and others have begun issuing electronic versions of Continue Reading →

Viral Marketing Done Right

viral-marketing
Viral Marketing is not what you think it is. The moment your client opens his mouth and utters the question “What about a viral marketing campaign?”, your stomach contracts and you experience a little dizzy spell. You mean a crazy video that costs nothing and spreads like wildfire? That lottery ticket for $1 that garners Continue Reading →
According to a survey released by the National Center for Missing and Exploited Children not enough parents in the United States know vital statistics about their children: height, hair color, eye color, weight, etc.  Young children change in physical appearance so rapidly that it can be a challenge to keep up with this information.  And Continue Reading →

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