Advertising & Marketing

During this time of transition, many of my friends are pondering the merits of starting a consulting practice. It seems like a logical career path. It may be. But the transition from corporate executive to successful consultant has more to do with self-knowledge than subject matter expertise or skill. If you have been successful in business, you probably have the skills to become a successful consultant. That said, here are seven things to consider before you start your new, new thing. Continue Reading →

I’m going to leave the punditry about Twitter’s management issues to Chris Sacca and others who have (and will) make suggestions about how to right the ship. What I would like to explore is a simple, obvious fact: Twitter is not a compelling consumer product. Continue Reading →

Up to now, all marketers have been active engagement specialists: get consumers’ attention, get them to do something. But over the next few years, digitally enhanced marketers will emerge. Continue Reading →

Could Facebook really replace the Internet? No. But it has a real opportunity to replace the Mobile Web. Continue Reading →

In political terms, the Internet is the Wild Wild West and it needs to be tamed.  Wasn't it just going to be a matter of time before the Federal Government stepped in? Continue Reading →

Savor every opportunity to learn something new and live in the present, because life has no guarantees. Continue Reading →

You're not giving yourself enough credit -- and you're sending the wrong message -- when you arbitrarily rank your skills. Continue Reading →

We have entered one of the most transformative, disruptive times in the history of brands and marketing.  Continue Reading →

A visual designer for Club Monaco, Kevin Ling says he "does arts-and-crafts for a living." Continue Reading →

In the first five minutes of any conversation, the smartest networkers do what no one expects: they only ask questions. Continue Reading →