Advertising & Marketing

OnlyFans (OF) announced that—for business reasons—it was going to ban sexually explicit content. Five days later, the company reversed its decision. Luckily, this article isn't about their decision-making process... it's about how you might build an alternative app. Continue Reading →

Wendy's is planning to open 700 kitchens expressly for food delivery apps. These "ghost kitchens" are coming to the UK, US and Canada. Is this an amazing idea whose time has come, or is it a knee-jerk reaction to the pandemic? Continue Reading →

Walmart and Walgreens are entering the mobile-first banking business in a big way. It's a solid strategic move, as an estimated 169 million Americans regularly use mobile devices for banking. Continue Reading →

It's official: every speaking engagement I have through the end of 2021 is back to being virtual. About half of them were scheduled as in-person events with the caveat that they could be switched to online-only if necessary. The Delta variant has made it necessary. Continue Reading →

Today, almost every major corporate meeting and event needs to be reimagined and staged to work for both in-person and online audiences. I'm excited to announce our new partnership with Verizon to offer BlueJeans Premium Production Services powered by The Palmer Group. Continue Reading →

You have a hidden talent I’d like to call your attention to. By the time you were 18 years old, you had watched more than 20,000 hours of video (TV, movies, online, etc.). That’s more than twice the number of hours most people need to become an expert at any skill. So while you may not know all the technical jargon, when it comes to judging content, creativity, and execution, you are truly a video production expert. This is going to come in handy, because today, every major corporate meeting and event needs to be reimagined and staged to work for both in-person and online audiences. Continue Reading →

Over the past few months, people have started using the term "NFT" interchangeably with the term "digital collectible." This is unfortunate, because while most of the digital collectibles in the news are NFTs, the technology can be used to create value in many additional ways. When thinking about fan development, which we will define (just for this article) as a collection of purpose-built tools designed to grow communities of interest, perhaps the most obvious use for an NFT is as a ticket to an event. Let’s review some of the benefits you might expect from combining a ticket, some unique digital assets, and a smart contract. Continue Reading →

According to the WSJ, Comcast is considering an acquisition of Roku or a tie-up with ViacomCBS to expand and enhance its streaming business. Continue Reading →

Apple's Worldwide Developer Conference (WWDC) kicked off on Monday with a keynote showing off new operating systems for all of its hardware. Here's everything you need to know. Continue Reading →

If you have an Alexa-enabled device or any Amazon device that is Amazon Sidewalk-capable, you are automatically opted in to sharing up to 80Kbps (capped at 500MB per month) of your WiFi network with Amazon and your neighbors. After I tell you how to opt-out, I'll tell you what it is and why Amazon thinks it's a good idea. If you want to use the service and lend part of your WiFi network to Jeff Bezos, you don't need to do anything. You are opted-in unless you do the following. Continue Reading →