The Delta Dilemma

It’s official: every speaking engagement I have through the end of 2021 is back to being virtual. About half of them were scheduled as in-person events with the caveat that they could be switched to online-only if necessary. The Delta variant has made it necessary.

We’ve been working hard for the past 18 months to combine state-of-the-art streaming technology and broadcast quality production services with workflows and processes designed to help you stage hybrid meetings and events of every size, from one-on-one, top-to-top meetings to events with 100,000+ online attendees.

Yesterday, I was pleased to announce our new partnership with Verizon to offer BlueJeans Premium Production Services powered by The Palmer Group. This suite of premium production services is designed to support marketing teams and organizations as they work to create a more polished and professional online look and feel for their events. Our consortium of award-winning producers, directors, creative services, and production professionals will provide end-to-end capabilities to help customers deliver exceptional on-brand experiences streamed at scale with BlueJeans Events.

You can learn more about it at

Author’s note: This is not a sponsored post. I am the author of this article and it expresses my own opinions. I am not, nor is my company, receiving compensation for it.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit



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