Advertising & Marketing

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The Social Network Effect

Facebook's power is a direct result of the network effect. Each user's utility of Facebook increases as the number of users increases. (Said simply, the more the merrier.) Continue Reading →
After coming under fire from rock and folk legends for giving voice to misinformation about COVID-19 vaccines on Joe Rogan's podcast, Spotify CEO Daniel Ek said the company will add a "content advisory" to any podcast episode that includes a discussion about COVID-19. Continue Reading →

Welcome to Metacademy

Metacademy
I’m thrilled to announce our new Web 3 training facility at Metacademy.xyz. Together with our partners, Blockchain Foundry and Catbotica, we’ve created a free-to-use, risk-free hands-on tutorial that will teach you the correct way to set up a crypto wallet, mint your own NFTs, learn how to buy and sell them, and much, much more. Continue Reading →
Two seemingly unrelated stories should get your attention today. Microsoft's planned $75 billion acquisition of Activision Blizzard lays the groundwork for a corporatized, centralized metaverse that will enjoy all the advantages of technical dominance and global brand recognition at birth. Continue Reading →

Walmart in the Metaverse

According to CNBC, Walmart plans to create its own cryptocurrency as well as a collection of NFTs. The big-box retailer filed for several new trademarks that indicate its intent to make and sell virtual goods, as well as to create its own cryptocurrency and NFTs. Continue Reading →

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