sopa-wired
Choosing to not understand how the Internet works is no longer an acceptable option, especially for those tasked with regulating it. The late Ted Stevens made Congress’s ignorance of the World Wide Web famous when he said the Internet isn’t a dump truck, but a series of tubes. This statement was made in 2006, but Continue Reading →
[wpaudio url=”https://media.shellypalmer.com/wp-content/images/usrn/120120_SHELLYPALMER_GEN_BED.mp3″ text=”Click to play … ” dl=”0″] Google and Wikipedia’s protesting of anti-piracy legislation resulted in a huge response from users online. Google collected over 7 million signatures for its petition against SOPA, the Stop Online Piracy Act and PiPa, the Protect IP Act, while Wikipedia sent over 8 million people to their state’s Continue Reading →
Originally posted at www.TonyGreenberg.com A friend of mine in the research industry used to give out little post-it-notes to trainee analysts that said “be wrong boldly.” Her reasoning – if you are bold and right, you will be hailed as a prophet. If you’re wrong, most likely the crowd will have moved on by the Continue Reading →
[wpaudio url=”https://media.shellypalmer.com/wp-content/images/usrn/120117_SHELLYPALMER_GEN_BED.mp3″ text=”Click to play … ” dl=”0″] Online shoe retailer Zappos was hacked and an upwards of 24 million customer records were compromised. All customer passwords have been reset, so if you’ve ever bought something at zappos.com, make sure to change your password. Credit card and payment data was not stolen, but make sure Continue Reading →
Wikipedia
The Wikimedia Foundation, the organization that runs Wikipedia, managed to raise $20 million in its recent fundraising campaign. Thanks to donations from over one million worldwide, the volunteer-run Wikipedia raised more money than it ever has in a single year. Read the full article at PCMag.com Continue Reading →
[wpaudio url=”https://media.shellypalmer.com/wp-content/images/usrn/120104_SHELLYPALMER_GEN_BED.mp3″ text=”Click to play … ” dl=”0″] The Wikimedia Foundation, the organization that runs Wikipedia, managed to raise $20 million in its recent fundraising campaign. Thanks to donations from over one million worldwide, the volunteer-run Wikipedia raised more money than it ever has in a single year. In other news, Google acquired over 200 Continue Reading →
Go Daddy
Some customers are so enraged with GoDaddy’s support of the Stop Online Piracy Act, they organized a massive boycott from the online company. Tens of thousands of domain names were transferred away from the site, including high-profile customers like Wikipedia. Read the full article at HuffingtonPost.com Continue Reading →
[wpaudio url=”https://media.shellypalmer.com/wp-content/images/usrn/111230_SHELLYPALMER_GEN_BED.mp3″ text=”Click to play … ” dl=”0″] Verizon Wireless confirmed that it will begin charging a fee to process bill payments. Starting January 15th, each payment that you make over the phone or by visiting Verizon’s website will cost you $2. You can avoid the fee by paying electronically through your bank or mailing Continue Reading →
persona
Every marketer is knowledgeable about the 4 P’s of marketing: Product, Price, Place, & Promotion. They’ve been taught in business classes for years. Of course, since marketers can never leave anything simple alone, we’ve been adding more to the litany: Passion People Performance Personal relationships Persuasion Population Positioning Process Profits Projects Purpose I generated this Continue Reading →