Wikipedia

Originally posted at www.TonyGreenberg.com A friend of mine in the research industry used to give out little post-it-notes to trainee analysts that said “be wrong boldly.” Her reasoning – if you are bold and right, you will be hailed as a prophet. If you’re wrong, most likely the crowd will have moved on by the Continue Reading →

[wpaudio url=”https://media.shellypalmer.com/wp-content/images/usrn/120117_SHELLYPALMER_GEN_BED.mp3″ text=”Click to play … ” dl=”0″] Online shoe retailer Zappos was hacked and an upwards of 24 million customer records were compromised. All customer passwords have been reset, so if you’ve ever bought something at zappos.com, make sure to change your password. Credit card and payment data was not stolen, but make sure Continue Reading →

The Wikimedia Foundation, the organization that runs Wikipedia, managed to raise $20 million in its recent fundraising campaign. Thanks to donations from over one million worldwide, the volunteer-run Wikipedia raised more money than it ever has in a single year. Read the full article at PCMag.com Continue Reading →

[wpaudio url=”https://media.shellypalmer.com/wp-content/images/usrn/120104_SHELLYPALMER_GEN_BED.mp3″ text=”Click to play … ” dl=”0″] The Wikimedia Foundation, the organization that runs Wikipedia, managed to raise $20 million in its recent fundraising campaign. Thanks to donations from over one million worldwide, the volunteer-run Wikipedia raised more money than it ever has in a single year. In other news, Google acquired over 200 Continue Reading →

Some customers are so enraged with GoDaddy’s support of the Stop Online Piracy Act, they organized a massive boycott from the online company. Tens of thousands of domain names were transferred away from the site, including high-profile customers like Wikipedia. Read the full article at HuffingtonPost.com Continue Reading →

[wpaudio url=”https://media.shellypalmer.com/wp-content/images/usrn/111230_SHELLYPALMER_GEN_BED.mp3″ text=”Click to play … ” dl=”0″] Verizon Wireless confirmed that it will begin charging a fee to process bill payments. Starting January 15th, each payment that you make over the phone or by visiting Verizon’s website will cost you $2. You can avoid the fee by paying electronically through your bank or mailing Continue Reading →

Every marketer is knowledgeable about the 4 P’s of marketing: Product, Price, Place, & Promotion. They’ve been taught in business classes for years. Of course, since marketers can never leave anything simple alone, we’ve been adding more to the litany: Passion People Performance Personal relationships Persuasion Population Positioning Process Profits Projects Purpose I generated this Continue Reading →

A question for all you marketers: Would you have approved “World’s Worst Coffee” for a poster at the door of a breakfast-lunch café? Note that the poster was bright yellow with orange letters. Me neither. And neither would the vast majority of my fellow members of the Marketing Executives Networking Group. Why would anyone come Continue Reading →

It’s what you learn after you know it all that counts. — Harry S. Truman Since 1996, we have run two online businesses simultaneously; a media company selling advertising (Vidsense), and an e-commerce company steeped in direct marketing (PulseTV.com). I haven’t written much about our direct marketing company, generally pushing it to the back of Continue Reading →

We talk a lot about the impact of social media on commerce and human connections.  The social media platform has the ability to transfer news and ideas faster than news and ideas can even be generated.  Since the start of what the media is calling the ‘Arab Spring’, social media has literally become something quite Continue Reading →