Perplexity.ai is planning to introduce advertising into its interface. In a post titled Why We’re Experimenting with Advertising, Perplexity outlined its approach: integrating sponsored questions crafted in collaboration with advertisers. While the questions will be labeled as sponsored, Perplexity says the answers will not be influenced by the advertiser. Instead, they will surface the paid advertisement next to the answer. The company's blog post did not show an example of the entire experience. Continue Reading →
