Featured Writers

Students who excel in mathematics should continue to refine their skill set even when class isn’t in session. Here are five advanced mathematics apps for high schoolers that can help come test time. They can also leverage what a student knows for private studying. Trigonometry Trigonometry is a simple, attractive and effective application. The app Continue Reading →

Startups are usually small businesses that take huge risks in identifying an unseen opportunity and being the first to take on that market. While being first comes with its first mover advantages, it also has its first mover disadvantages. The Yahoo Problem: Lapped By the Competition Perhaps the quintessential example of being a first mover Continue Reading →

I like a lot of things about Apple. I love my iPhone – it’s the best smartphone I’ve ever had. I love my iPad – I use it far, far more than I ever thought I would. I love how Apple (sometimes) innovates and (more often) takes things other companies have done and simplifies them. Continue Reading →

SCORE counselors in Northeastern New York developed a series of questions for start-ups and established businesses that are considering expanding. These included five key questions that are numerically driven. 1.  How Much Do You Need to Make? The key concept is “need.” How much is needed to pay for necessities such as housing, food, transportation, current debt, Continue Reading →

“Hey, man. Need your car this weekend?” Across America, millions of Millennials are probably asking that very question to a friend with access to a vehicle. That’s because, according to a story from NPR, our generation would rather borrow than own, especially with big-ticket items like Fords and Chevys. If we can’t bum a buddy’s ride, Continue Reading →

Ah, grammar and writing! Impossible for many to master, this subject will be key throughout your child’s life. Being skilled at writing and knowing grammar rules as they apply helps bolster essays (particularly on standardized tests!). Also, an eloquently worded argument can be much more convincing. These five apps, some aimed at younger and some Continue Reading →

Fall is here, and with it everyone is talking football. Well, not everyone, perhaps. But befitting the nation’s most popular sport, it generates a huge amount of conversation. According to my firm’s research, there are 15 billion annual WOM impressions about football. In fact, over the course of the year, a full third of all Continue Reading →

Even with tons of great games out right now for consoles, I’ve found myself playing a ton of iOS games. I don’t know why … actually, I know exactly why: the good ones are incredibly addicting and have me saying, “Just one more run!” over, and over, and over… and over again. I’ve become obsessed Continue Reading →

I’m paraphrasing a quote by Bob Marley that initially seems rather depressing: “Truth is, everyone is going to hurt you.” The career lessons I took from this observation: Stop looking for the perfect job, which doesn’t exist. Understand the pain each job, promotion and project will cause you before accepting the offer. Find a job Continue Reading →

I apologize if you can’t read this. It’s tough to get in a word around Sen. Ted Cruz. The Texas Republican spoke on the Senate floor for over 21 hours to protest President Obama’s health care law. How does one talk for almost an entire day? By chatting about anything imaginable: health care, politics, Dr. Seuss and, yes, White Castle cheeseburgers. Continue Reading →