Media & Entertainment

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YouTube
Billboard’s charts, the gold standard for assessing the most popular music, now have a new metric. YouTube streaming data is now being incorporated into those charts, Billboard announced yesterday. YouTube viewership will now join digital and physical singles sales, terrestrial radio airplay, and streaming as the metrics that determine Billboard’s chart order. Since there are Continue Reading →
BET & MTV
Taking a cue from real Twitter account hacks, MTV and BET partook in some viral marketing Tuesday — by “hacking” each others’ accounts. The Twitter accounts from the two Viacom-owned cable channels, MTV and BET appeared as if they were hacked Tuesday. The music brands essentially switched identities and unleashed a stream of friendly digs Continue Reading →
House of Cards
It’s been a little more than two weeks since Netflix released its long-awaited original series House of Cards to the public. The entire first season of the show, which stars Kevin Spacey and Robin Wright and was produced by David Fincher, was released at once, leading many subscribers to binge-watch over the first few weeks. Continue Reading →

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