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GOOGLE has begun a trial of in-stream video ads, with a group of undisclosed video publishers. Ads will be skippable and limited to 30 seconds or less. Publishers will choose when the ads are inserted into their videos. EU lawmakers have endorsed caps on mobile roaming charges. The legislation, which is expected to become binding Continue Reading →

Jeff Bezos, founder and CEO of Amazon.com recently announced that the company will offer DRM-Free music from EMI and other labels. Eric Nicoli, EMI CEO is quoted in the official press release saying, “We think having a trusted destination like Amazon.com offer a high-quality digital music product that will play across a number of devices Continue Reading →

UNIVERSAL MUSIC‘s purchase of BMG Music Publishing was approved by the European Union. Universal will become the world’s largest music publisher. JOOST signed with Creative Artists Agency. The partnership will give Joost greater access to programming, due to CAA’s relationships with content creators and owners. SoundExchange, which collects royalties from Webcasters on behalf of the Continue Reading →

CNN has signed a deal with Internet Broadcasting, the publisher of 70 local TV station web sites. The deal will allow CNN to syndicate local news from the stations, increasing its ability to capitalize on the growing market for local online ads. GOOGLE submitted a proposal to the FCC suggesting that companies be allowed to Continue Reading →

AT&T has reached the final stage of eliminating the Cingular brand. Today, Cingular stores will be changed to the AT&T name and logo. CLEAR CHANNEL will launch a mobile initiative in New York today. Listeners of Clear Channel Stations will be allowed to send requests for songs by text message and view playlists on their Continue Reading →

Shelly Palmer, President — Jane Hanson 1st VP — Karen Scott 2nd VP New York, NY, May 18, 2007 — Shelly Palmer, host of Media 3.0 with Shelly Palmer was elected President of the National Academy of Television Arts & Sciences, NY (the organization that bestows the Emmy® Award) by a unanimous vote of its Continue Reading →

FAIR ISAAC released a study claiming that 10-15% of Internet ad clicks may be fraudulent. Two possible causes were cited: generating increased commissions and draining a competitor’s budget by repeatedly clicking on its ads. WPP will acquire 24/7 REAL MEDIA for over $600 Million. 24/7 distributes online advertising. CW announced a new option for advertisers: Continue Reading →

AMAZON announced a new digital music store. The store will sell unprotected MP3 tracks that can play on almost any device or computer. EMI is the only major label to sign on for the service, which will open “later this year.” GOOGLE will transition to “universal search.” Results will soon integrate video, text, news, and Continue Reading →

ABC will make its most popular programs available on-demand via Sprint Nextel phones. Shows such as Lost and Desperate Housewives will be available one day after broadcast. AOL acquired Third Screen Media, a mobile advertising network. The acquisition will allow AOL to sell banner ads for mobile web pages and text message advertising. NBC will Continue Reading →

THOMSON and REUTERS have agreed to a merger, forming the new Thomson-Reuters. The deal will face regulatory scrutiny. DISCOVERY plans an aggressive mobile video play. The company will launch 14 original mobile series this year. The content will be seen on Discovery Mobile. IAC is acquiring a “significant stake” in a major artist-management company, Front Continue Reading →