Create an image that captures EU regulation of AI technologies, including ChatGPT. Aspect ratio: 16:9.

 

The European Union has finalized a groundbreaking law to regulate AI, potentially setting a global standard. This legislation, part of the EU’s AI Act, aims to balance the rapid advancement of AI technology with necessary oversight and risk management. Key aspects include stringent requirements for AI applications deemed “high risk” in sectors like autonomous vehicles and medical devices.

The AI Act also addresses contentious issues like facial recognition. While it prohibits the creation of facial recognition databases from internet or security footage, it grants exceptions for law enforcement in specific scenarios, a point that has raised concerns among human rights groups.

Additionally, the legislation differentiates between proprietary and open-source AI models. Open-source models, developed with publicly available code, are exempt from certain restrictions, benefiting European AI firms like France’s Mistral and Germany’s Aleph Alpha.

Many believe the law’s impact will likely extend beyond Europe, echoing the global impact of GDPR (General Data Protection Regulation). Maybe. I haven’t read the fine print yet – that’s my weekend project – but the summary documents I have read seem to be trying to solve for future issues as EU regulators understand them today, which feels like a bad strategy.

The biggest risk is that these stringent regulations will impede AI innovation within the EU, putting it at a disadvantage against less regulated markets like the U.S. and the UK… but that risk never seems to bother EU regulators. With provisions for fines up to 7 percent of global revenue, they think it’s more profitable to regulate than to innovate.

Author’s note: This is not a sponsored post. I am the author of this article and it expresses my own opinions. I am not, nor is my company, receiving compensation for it. This work was created with the assistance of various generative AI models.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.

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