Comcast recently started offering a package aimed at the ever-growing masses of cord-cutters. The package, called “Internet Plus,” offers customers a 25 Mbps internet connection, 45 channels of basic TV, Comcast’s video service Steampix and a subscription to HBO and HBO Go. Available only in select markets – for now – Internet Plus will set you back just $39.99 a month. More and more people – especially young people – are watching less live TV and instead opting to stream or download their favorite shows. Comcast’s Internet Plus essentially delivers what many people have been asking for: a legal way to watch the shows they want without paying an exorbitant amount of money per month. Internet Plus is only available for customers who sign up by January 31, and its cost will go up to $70 after the first year of service. While the package isn’t exactly what fans wanted – that would be a standalone subscription to HBO Go – it’s a great sign that cable companies are listening to what their customers want – and beginning to deliver.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.