Marissa Mayer
Marissa Mayer
Marissa Mayer

As we’ve noted previously, Yahoo CEO Marissa Mayer is not messing around when it comes to getting her new company up to speed with her former employer, Google. And now, unnamed sources have told Business Insider that Mayer has delivered a new ultimatum for employees working on product pitches: Figure out a way to get it out the door in six months or don’t bother pitching it at all. What’s more, Yahoo will no longer consider investing in any project “if it doesn’t have a realistic shot of reaching 100 million users or generate $100 million toward the company’s top line.” Read the full story at Boy Genius Report.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.

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