According to AllThingsD, brand new Yahoo! CEO Marissa Mayer has made her first official “Google poach” by bringing over Consumer Tech PR member Anne Espiritu. Her official title was “Global Communications and Public Affairs Manager”, according to LinkedIn. Espiritu spent nearly seven years at Google, so this is a pretty big change. The two have worked together for quite some time at Google, so it makes complete sense that Mayer would bring in Espiritu to help turn Yahoo! PR into a fine-oiled machine. Read the full story at The Next Web.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.