[wpaudio url=”https://media.shellypalmer.com/wp-content/images/usrn/111214_SHELLYPALMER_GEN_BED.mp3″ text=”Click to play … ” dl=”0″]
Soon you’ll never have to run for the remote to turn down an obnoxiously loud commercial. The FCC passed the Commercial Advertisement Loudness Mitigation Act, which will require commercials to maintain the same volume as what you were previously watching. The law comes into effect in December of next year. In other news, there are a bunch of options for storing your files in the cloud and Microsoft’s newest promotion is the biggest yet. If you’re an iOS user, Microsoft’s SkyDrive app will let you store up to 25GB of music, documents and files and sync them across devices, for free. And finally, according to the Washington Post, federal investigators are looking into allegations that Carrier IQ’s software tracks user activity on over 150 million cellphones. The FBI has refused to confirm or deny whether they used the data themselves.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.