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Watch Shelly’s commentary on the latest in U.S. ad spending and how the numbers don’t tell the full truth.
EBAY is selling off STUMBLEUPON. eBay, which acquired StumbleUpon for $75 million in May of 2007, has hired Deutsche Bank to assist in finding a buyer. Analysts are worried that StumbleUpon, which has grown slowly, may not be able to fetch its original price in the slumping economy.
Amidst rumors that MICROSOFT was dumping Jerry Seinfeld, MSFT debuted “I’m a PC” ad, a direct response to APPLE’s “Pc vs. Mac” series. According to Redmond, “I’m a PC” is only the second phase of its new $300 million ad campaign.
A faction of disgruntled SAG members have won control of the organizations national board. Actors Amy Brenneman and Adam Arkin led Unite for Strength, a group of dissident members, which seeks to push negotiations with the studios. SAG, which is in its third month of a work stopage, was previously run by the Membership First group.
AMAZON unveils file-shipping business. The content delivery initiative’s goal is to help businesses sen files of all shapes and sizes around the globe through a cloud computing infrastructure. The service is a logical step for Amazon, who has been focusing on cloud computing by way of its S3 service.