YouTube

YouTube is getting ready to make an important change, by letting people watch the site’s videos even when they’re not connected to the Internet. Google announced the move in a vague blog post late Tuesday night, and I gave you a little more detail about how it will work this yesterday: You’ll need to use Continue Reading →

YouTube streams more than six billion hours of video a month. Soon it will let people watch some of those videos even if they’re not connected to the Web. Next month, Google’s video site will let viewers save clips on their phones and other mobile devices for up to 48 hours, so they can watch Continue Reading →

Google on Tuesday started rolling out a major new version of YouTube for Android. This update is one of the most significant for the service in a long time and introduces a cool in-app multitasking feature that lets you minimize the screen while you browse channels or perform searches. It also features Google’s standard “card” Continue Reading →

Getting Netflix in your living room is now cheaper than ever. Last week, Google unveiled something called Chromecast, which is about the same size as a USB thumb drive and plugs directly into one of your TV’s HDMI ports. Chromecast lets you watch things like YouTube and Netflix on your TV and can even mirror Continue Reading →

YouTube has launched a new way for creators to gain subscribers away from the video social network. Starting Tuesday, a subscribe button can be added to any website to help fans keep track of your videos all with just one click. A blend of an RSS feed opt-in and Twitter follow button, the subscribe option Continue Reading →

YouTube just announced (as part of this week’s Cannes Lions advertising event) that it’s expanding its partner program to include advertisers. The program already provides the top YouTube content creators with access to resources for improving their production skills and distribution (and as a result improve their monetization). YouTube says the advertising program will be Continue Reading →

How many cat videos did you watch on YouTube last month? The video site recently released some stats about its users viewing habits, and the numbers are pretty mind-boggling. Every month, we’re collectively watching more than 6 billion hours of video, which is more than twice as much as we were last May. Those 6 Continue Reading →

Every marketer is looking for the secret sauce that will help them create buzz. “The pressure to create ‘viral’ advertising, the urge to get more views online, that leads people to push the envelope,” said the president and chief creative officer at Grey New York in a recent New York Times article. Only a few fortunate Continue Reading →

Online video isn’t just growing fast, it’s growing faster than any other type of consumer service offering – and soon it’s going to be even more popular than Facebook, Twitter and Co, according to Cisco’s new Visual Networking Index forecast. The newest edition of Cisco’s data-heavy report on how we all spend our time and Continue Reading →

BuzzFeed is accelerating ahead with plans to broaden its presence and storytelling after it partnered with CNN to launch a new YouTube channel that will feature broadcast content specifically designed to be shared across social platforms. In an interview with the Wall Street Journal, BuzzFeed COO Jon Steinberg said the company will invest ”a low Continue Reading →