Politics

In the midst of Big Bird-gate, PBS shrewdly purchased the character’s name as an advertising keyword on Twitter to promote the public broadcaster on the social network. The decision shows how companies are learning to respond to the massive but short-lived ad opportunities that bubble up on social media. First, some context. If you somehow Continue Reading →

[wpaudio url=”https://media.shellypalmer.com/wp-content/images/usrn/121005_SHELLYPALMER_GEN_BED.mp3″ text=”Click to play … ” dl=”0″] Facebook hit a significant milestone on Thursday: CEO Mark Zuckerberg announced that the social network now has over one billion – that’s billion with a B – daily users, with 600 million of those users active on Facebook’s mobile platform. Twitter, meanwhile, set a record of its Continue Reading →

Yesterday, as President Barack Obama and Governor Mitt Romney were preparing to debate how to fix the country’s economic mess, Hewlett-Packard CEO Meg Whitman was delivering a stunning confessional speech at HP’s analyst briefing day, describing how bad things were at HP and making promises to fix them. She projected that the company would continue Continue Reading →

Wednesday night’s U.S. presidential debate in Denver, Colo. was the most-tweeted-about event in American political history, dwarfing records set by this year’s Democratic National Convention and Republican National Convention. In total, the debate between U.S. President Barack Obama and Republican presidential candidate Mitt Romney generated 10.3 million tweets in 90 minutes — a political-event record, Continue Reading →

Last Sunday on Meet the Press, Chuck Todd said that Chris Christie made an “honest gaffe” by stating that on the morning after the first debate, the game (the upcoming presidential election) would be completely changed. I wondered if the term “honest gaffe” was an oxymoron. In my research, I found that there are indeed Continue Reading →

(This content was originally posted on KellerFay.com.) “Big outside political groups with an unprecedented river of money had appeared poised to be pivotal players in the 2012 elections. So far, these super PACs are looking less than super.” That is the lead of a surprising story, “Super PAC Influence Falls Short of Aims,” that appeared recently Continue Reading →

You’ve heard of liveblogging and live-tweeting. Now here comes live-GIFfing. Tumblr announced that it has assembled a team to create animated GIFs during the upcoming U.S. presidential debates to be posted in real time on a dedicated blog. While the concept itself is hysterical, it seems unlikely that the result will be anything more than Continue Reading →

You can do basically anything online. From booking a flight to securely transmitting medical records to your doctor, from buying groceries to managing your bank account, the web supports all sorts of complex transactions. But one common task has firmly resisted the lure of online convenience: voting. At least mostly. There is actually some online Continue Reading →

[wpaudio url=”https://media.shellypalmer.com/wp-content/images/usrn/121002_SHELLYPALMER_GEN_BED.mp3″ text=”Click to play … ” dl=”0″] 2012 will go down as the year that social media and technology fully took a hold of society. We recently saw the most connected Olympics ever – the Games dominated Twitter and mobile devices across the country for two weeks this summer – and now we’ll see Continue Reading →

President Barack Obama and Republican Presidential nominee Mitt Romney will be going head-to-head over the next month as they take part in four highly-anticipated televised debates. However, YouTube has announced today that for the first time these clashes, which will be pivotal for each candidate’s Presidential campaign, will be broadcast live and unaltered through the Continue Reading →