Disney

Sheryl Sandberg has become the first woman to join the board of Facebook, the Menlo Park, Calif., company said Monday. The world’s most popular social network had come under fire for not having female representation on its seven-member board of directors. Most of its 901 million users are women, and its second-in-command, Sandberg, is one Continue Reading →

While movie studios including Disney, Warner Brothers, Fox and others are trying to implement rental windows, rental companies such as Netflix and Redbox are looking to bypass them. The rental window is a time period between the day the DVDs go on sale and the day the rental companies can rent them out. Netflix has Continue Reading →

Originally posted at Media Biz Bloggers. When I became VP of Sales Strategy and Development at AOL’s Interactive Marketing division in 1998, I was asked to become active in a membership that the division had in the Sales Executive Council (SEC), part of the Corporate Executive Board. I remember attending my first meeting of the Continue Reading →

Touching and swiping on your smartphone or tablet is so 2011. What if you could select a new song, craft a text message, or launch an app without ever touching your gadget? Read the full story at PCMag   Continue Reading →

In creating my piece on Klout and Clout, I reached out, as I usually do, to some smart people who typically have great perspectives and distinctive takes. In this case, I asked Alex Lightman and Daniel Rasmus about influence and how we measure it. I incorporated their thoughts in the main piece, but wanted to Continue Reading →

Originally posted at www.kellerfay.com When people consume media together, either in-home or out-of-home, does it help or hurt advertising effectiveness? The argument that it hurts the advertiser is the “distraction” model, which argues that the presence of other people distracts people from on-screen content, reducing value to the advertiser. This is an argument put forth Continue Reading →

Originally Posted at New York Videogame Critics Circle I am walking along one of two creeks that cut through the city of Austin, Texas. The grackle birds are cawing loudly, proudly singing. It is early morning, and some of the homeless people who live along the trail are sleeping or just rising. In the water, Continue Reading →

A programming deal between Disney and YouTube was made last fall and the site has finally put some of the content online. Around 70 videos from the Disney Channel have been uploaded, many of which are full-length episodes of older shows. Securing kids’ programming could be important to YouTube’s future success. Read the full article Continue Reading →

[wpaudio url=”https://media.shellypalmer.com/wp-content/images/usrn/120306_SHELLYPALMER_GEN_BED.mp3″ text=”Click to play … ” dl=”0″] A programming deal between Disney and YouTube was made last fall and the site has finally put some of the content online. Around 70 videos from the Disney Channel have been uploaded, many of which are full-length episodes of older shows. Securing kids’ programming could be important Continue Reading →

Netflix’s contract with Starz ends today, removing some of the service’s most popular content from its library. Starz provided television and movies from Sony and Disney like Toy Story 3 and Tangled. The companies aren’t expected to strike a new deal. Read the full article at Engadget.com Continue Reading →