If you are having trouble viewing our video player, check out MediaBytes on YouTube. YOUTUBE has added Insight, a new feature that tracks when and where videos are being watched. Insight breaks down views by both geography and time, giving video publishers some powerful new performance data. The tool has a number of practical Continue Reading →
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If you are having trouble viewing our video player, check out MediaBytes on YouTube. COMCAST and TIME WARNER CABLE are in discussions to fund a WiMax joint venture with SPRINT and CLEARWIRE. The current deal calls for Comcast to invest $1 billion and TWC to put in $500 million. Bright House Networks, Google and Continue Reading →
If you are having trouble viewing our video player, check out MediaBytes on YouTube. SHELLY PALMER analyzes Antigua’s threat to undermine U.S. copyright laws by legalizing piracy. Read this week’s essay to learn about the 1st InfoWar. GOOGLE submitted a letter to the FCC requesting that the “white spaces” between television channels be authorized Continue Reading →
If you are having trouble viewing our video player, check out MediaBytes on YouTube. SHELLY PALMER analyzes Antigua’s threat to undermine U.S. copyright laws by legalizing piracy. Read this week’s essay to learn about the 1st InfoWar. MARCH MADNESS streamed 2.8 million hours of video during Round 1 alone, compared to last year’s total Continue Reading →
The reason for the threat of InfoWar, according to a representative of the Island, is that the United States is not negotiating fairly in a dispute over Internet gambling. Apparently, we owe Antigua $21 million dollars and they really want the money. If they don’t get it, they will tighten-up our debt by stealing music, Continue Reading →
If you are having trouble viewing our video player, check out MediaBytes on YouTube. VERIZON and AT&T were the big winners in the FCC’s 700 MHz wireless spectrum auction. Verizon Wireless will pay $9.4 billion for 109 licenses while AT&T will spend $6.6 billion for 227 licenses. Both companies are expected to use their Continue Reading →
If you are having trouble viewing our video player, check out MediaBytes on YouTube. THE FCC will relax local HD carriage requirements for DirecTV and DISH Network, making the terms less burdensome than those imposed on cable. The satellite operators will be allowed to down-sample local HD television signals to a lower quality, decreasing Continue Reading →
GENERAL MOTORS will shift half of its $3 billion advertising budget to online and one-to-one marketing within 3 years. That indicates a rapid increase over the $197 million GM spent online last year. The company plans to embrace a wide variety of formats, including gaming, search, interactive applications and more. THE FCC announced that the Continue Reading →
CBS has launched the CBS Local Ad Network for owned-and-operated television stations. The network will offer local web sites and bloggers widgets that provide local news, video and advertising. O&O’s will sell all advertising and give widget publishers a cut of the proceeds. Jeff Jarvis reports that stations will sell the ads at around $10 Continue Reading →
SHELLY PALMER shares a true story about the pitfalls of dating in the social-networking era. Is that perfect stranger you met really perfect? You may want to check his Facebook profile before deciding. NBC UNIVERSAL will purchase 35% of web site and VOD channel DriverTV for $6 million. DriverTV creates short promotional videos for major Continue Reading →