Amazon has officially announced Alexa Plus, a major AI-powered upgrade to its voice assistant. This new system brings agentic AI to your home—meaning Alexa won’t just respond to requests, but will take action on your behalf. From writing emails to ordering groceries and finding recipe substitutions, Alexa Plus aims to be smarter, more intuitive, and more useful than ever before.

Shelly Palmer, tech expert and Professor of Advanced Media in Residence at Syracuse University’s Newhouse School of Public Communications, breaks down what Alexa Plus can do, whether it’s worth the cost, and the privacy concerns around AI assistants accessing your personal data.

🔍 Key Topics Covered:
✅ What is Agentic AI, and why is it 2025’s biggest buzzword?
✅ How Alexa Plus is different from the current Alexa.
✅ Is Amazon finally making money on Alexa?
✅ Privacy & security: Should you be worried about AI accessing your emails?
✅ Do you need a new Echo device to use Alexa Plus?
✅ When will Alexa Plus be available?

🎙 Watch now as Shelly Palmer explains everything you need to know about Amazon’s AI-powered Alexa Plus!

📅 Launch Date: Expected late March 2025
💰 Cost: Free for Amazon Prime members, $20/month for others
🔔 Subscribe for more expert tech insights from Shelly Palmer!

Original Airdate: March 4, 2025

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.

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