ChatGPT Shortcomings

My Sunday essay, “ChatGPT In Its Own Words,” was mostly written by ChatGPT. It’s impressive by every measure. I was remiss, though, in not reminding everyone that the system is designed as a research tool and that it is also in “free” pre-release mode.

This is important. What I’ve noticed about ChatGPT is that when it’s right, it can do very convincing work; when it’s wrong, it can couch incorrect information in a wildly authoritative format that might make the reader believe that the information is correct. In other words, you must check the words. Yes, ChatGPT needs to be checked just like a human writer. It makes mistakes. (I’ll explore this more deeply in next Sunday’s essay.)

Today, I want to tell you about Dramatron, an AI language model created by DeepMind that can generate theatrical scripts. You can describe your idea for a movie or TV show and the system can generate a title, character descriptions, and dialogue. Researchers are thinking of it as a “co-writing” tool, which is how we should be thinking of all of these large language models – until they get good enough to work autonomously.

In the meantime, take a few minutes to check out ChatGPT and Dramatron, then please share your thoughts.

Author’s note: This is not a sponsored post. I am the author of this article and it expresses my own opinions. I am not, nor is my company, receiving compensation for it.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit



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