We’re running out of chips!

Every aspect of the tech world is booming, and everything in the tech world needs chips. They are hard to make. How hard? It’s not rocket science. It’s much harder.

The supply shock is hitting industries from automotive to appliances and everything in between. China, the world leader in chip production, is working its way toward chip independence. The Biden Administration understands the issues and has said publicly that it is committed to reviving domestic manufacturing to secure the American supply chain. That’s a great long-term solution, but it’s not going to help with the current shortages, which look like they will get worse before they get better. If your business depends on a supply of chip-enabled goods or services, it’s time to make a plan.

Author’s note: This is not a sponsored post. I am the author of this article and it expresses my own opinions. I am not, nor is my company, receiving compensation for it.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.



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