Shelly Palmer Radio Report – February 24, 2014

Did you know that Amazon will donate money to charity from every purchase you make? It’s a program called AmazonSmile, and it doesn’t cost you anything to sign up. The best part about it? You get to pick the charity! AmazonSmile has been around since October, and you can kick off the charitable giving simply by going to smile.amazon.com when you’re ready to shop online. Amazon has recently begun re-emphasizing the program to encourage more charitable giving by prominently featuring messages on its homepage, reminding shoppers of the AmazonSmile program. The only catch? The message only appears to customers who have visited the AmazonSmile site before. If you want to get involved, head to smile.amazon.com, choose the charity you’d like Amazon to donate to, and you’re all set! And, to make sure you never make an Amazon purchase that doesn’t give a little kickback to charity, download a browser plug-in – like Smile Always for Google Chrome – that automatically re-directs you to Smile whenever you go to Amazon.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.

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