Shelly Palmer Radio Report – September 3, 2013

With the reveal and launch of Apple’s newest iPhones coming ever closer, Apple recently launched the “iPhone Reuse and Recycling Program,” a trade-in program available for upgrading your old iPhone. If you’ve got an iPhone 3G, 3GS, 4, 4S or 5 kicking around and you wish to upgrade, bring your device in to receive a gift card based on the condition of your old device’s screen, buttons, overall hardware quality and more. There are a few catches, though: You must use that gift card for a new iPhone, which has to be bought during that same transaction and has to be an activated phone on a contract. Reports say that the trade-in value varies, but a 16 GB iPhone 5 in good condition will fetch about $250 and a GSM 8 GB iPhone 4 will get you about $130. Be warned that these prices are significantly lower than competing services, but if you want one-stop shopping for upgrading your iPhone, Apple’s trade-in program is live today.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit



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