Shelly Palmer Radio Report – September 16, 2013

At long last, the iPhone 5S is here. Last week, Apple unveiled its newest iPhone, which looks nearly identical to the iPhone 5 but now comes in three colors: silver, gold and space gray. The new iPhone, which is available starting this Friday, September 20, will also sport a silver or gold ring around the home button, which signifies the biggest upgrade from the iPhone 5: a fingerprint scanner. Dubbed “Touch ID,” the scanner will let you unlock your phone using your thumb, rather than a passcode, and will also simplify the process of buying things in iTunes. The biggest internal change is a bump in the processing speed. The iPhone 5S features Apple’s new A7 processor, which is a 64-bit chip. That means it’s twice as fast as the iPhone 5 and forty times faster than the original iPhone. Apple also bumped up the camera and battery in its newest model. If you want the best Apple has to offer, the iPhone 5S goes on sale this Friday, starting at $199.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit


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