Shelly Palmer Radio Report – June 20, 2013

First announced way back in February, Sony finally unveiled the PlayStation 4, its next-generation console, last week at E3. Priced at $399, it’s $100 less than Microsoft’s Xbox One, which was also shown off last week. The PlayStation 4 will hit store shelves this holiday season and already seems to be a resounding success for gamers. Sony has opted not to limit how you lend, sell or trade-in your games, which has been a major sore spot in gamers’ eyes regarding the Xbox One. The PlayStation 4 also won’t require internet check-ins, which the Xbox One requires on a daily basis. The strange part about all of this is that Sony is winning the next-generation console battle by sticking to the same policies you find on the current systems: the Xbox 360 and PlayStation 3. What’s the lesson in all of this? The way to win over gamers – and their wallets – is to stick to the status quo. Sony’s PlayStation 4 hits store shelves this holiday season for $399.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit



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