Shelly Palmer Radio Report – April 23, 2013

It’s a rainy Saturday afternoon and you decide you can’t sit at home anymore, so you decide to go to see a movie. But as you turn to go, you see your puppy staring at you, sad you’re leaving him. What’s the solution? Turn on DogTV, coming soon on DirecTV. That’s right, the satellite TV provider will soon offer a channel with programming catering exclusively to dogs. In just a few short months, you’ll be able to fork over an extra six bucks a month to make sure your dog has something to watch at all times. So what does your six dollars get you? The channel will primarily show scenes with other animals as well as cartoons and a variety of moving objects. There will also be relaxation segments, in case your dog wants to meditate and find himself. What’s next for DogTV? The channel’s founder said that cats have been seen watching the footage as well, so CatTV isn’t out of the question. Me-ow.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit



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