Amazon introduced Whispercast for Kindle back in October of 2012, and now the service is getting an update that allows it to deploy not just books and documents, but also apps. that means organizations like schools and businesses can now widely deploy apps across a number of Kindle Fire devices quickly and easily. The service improves on the previous way of getting the same app onto a number of different Kindle Fire tablets owned by a single group, which actually required a manual install using everyone’s individual user account. Now, they can not only push out apps from the Amazon Appstore to all of their target devices, but they can also use Whispercast to send an invite to employees who have their own BYOD Kindle Fires. Once those employees join up with the program, they can be gifted the relevant Fire apps direct to their existing accounts.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.