Shelly Palmer Radio Report – March 15, 2013

Don’t want to pony up for a full New York Times subscription? Just go grab a Venti Vanilla Latte at your nearest Starbucks and enjoy the written word of the Times’ journalists at no additional charge. The New York Times recently announced a partnership with the coffee chain that will offer customers on Starbucks’ Wi-Fi network 15 free articles a day. If you didn’t know, the Times has what’s called a ‘metered paywall’ on their site, which means readers can read 10 free stories a month before the Times makes them pay to access the rest. The free stories at Starbucks, which will include ones from its News, Business, Technology and Most Emailed sections, are in addition to the 10 free stories you’re given per month. But there’s a catch. The Times chooses the free Starbucks stories. While you can’t have free run of the entire Times site, at least you finally have another option besides a Bistro Box to pair with your morning coffee.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit


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