With Sony jump-starting the next-generation console hype train with its PlayStation 4 reveal this week, it seems Microsoft might not be willing to wait for June’s Electronic Entertainment Expo (E3) to unveil its follow-up to the Xbox. Computer & Video Games is reporting that Microsoft is planning a “one-off media event” to show off its new system in early April, based on information from unnamed sources inside and outside of Microsoft. VG247 has corroborated CVG’s information, saying it has “also received word of the April event,” and National Alliance Securities analyst Mike Hickey has previously said he expected Microsoft to announce its console successor in April. Internet sleuths on gaming forum NeoGAF have noted that the company that helped organize Microsoft’s E3 2012 media briefing registered the domain XboxEvent.com just yesterday.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.