Let’s face it — TV is boring. Not the 57 Channels and Nothin’ On kind of boring, the kind of boring you experience when you’ve been using the same old technology for far too long. It’s always the same story: a flat panel on a wall or table, a viewer on a couch and a remote control that connects them. Sure, remotes have changed over the years but regardless of how many buttons or touchscreens you slap on them, the way users interact with their televisions is the same. And that’s why Apple’s upcoming reentry into the living room is so compelling. Read the full story at Boy Genius Report.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.