Twitter
Twitter
Twitter

For years now, Facebook and Twitter have had their respective “Like” and “Favorite” buttons. They’re simple, straightforward ways to show appreciation for a status update or a tweet without verbally replying (and Google, too, has its +1 button.). They’re popular, too: Facebook processes nearly three billion “Likes” on a daily basis. Now, on Monday, according to a report from The Next Web, Twitter is tweaking its “Favorite” formula, carrying out a test with some users who are seeing “Star” or “Like” options on tweets instead of the original “Favorite” button. Read the full story at All Things D.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.

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