Like Amazon, Best Buy and Barnes & Noble before it, Toys R Us is following the path of being a retailer distributing its own branded hardware (Tabeo, Nabi) with an accompanying app store, and then supplementing those offerings with a digital media service. ToysrusMovies.com is a Rovi-powered digital storefront currently available to PCs, Macs and other Flash compatible devices, with an app planned for the Tabeo soon, as well as Blu-ray players, HDTVs and other mobile devices including iOS and Android. Read the full story at Engadget.