Microsoft shocked everyone when it announced it was buying Skype for $8.5 billion last year. Slowly but surely, we were expecting Skype to replace Microsoft’s own Live Messenger client as the default messenger and to be slapped it into every Windows Phone device and Xbox 360. While Microsoft’s stance is that Skype will remain in development for multiple platforms, it’s slowly becoming the company’s communication backbone. A Microsoft representative told BGR that about 80% of all instant messages sent over Skype are now sent over the company’s Messenger backend. Read the full story at Boy Genius Report.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.