Tech companies’ vision of transforming the television set into yet another device that streams content from the Internet may finally be becoming a reality. The NPD Group on Wednesday reported that televisions are now the “primary screen for viewing paid and free video streamed from the Web,” beating out personal computers for the first time. According to NPD’s latest survey, 45% of American consumers are using the television as their primary screen for watching online video content, while just 31% of consumers said they primarily used their PCs to watch online content. Read the full story at Boy Genius Report.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.