Samsung Aims for Social Fun, Shoots Self in Foot


I’m not sure who at Samsung thought this would be a good idea, but the company recently got all social and asked Facebook users which electronic gadget they’d want if they were stranded on an island. (Let’s pause here for a second. How long have you been using the Internet? Longer than a week or so? Okay, you already know what’s coming.) The poll did pretty well, pulling in 11,000 responses. But, as you would think corporate social specialists would have learned, the masses tend to go off script, and a whole lot of those responses were from people snorting and saying they’d bring Apple’s iPhone or iPad. Read the full story at All Things D.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit



PreviousAmericans reportedly spent $6B on broken iPhones NextDevelopers seeing lightning fast app review times as Apple readies the App Store for iPhone 5

Get Briefed Every Day!

Subscribe to my daily newsletter featuring current events and the top stories in technology, media, and marketing.