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What’s the first thing you look at when you make a new Facebook friend? Most likely, it’s the comments on that person’s profile picture, according to a new study from the University of Missouri. The comments your Facebook friends leave on your profile picture strongly affect your level of perceived physical, social and professional attractiveness. This shouldn’t come as much of a surprise, as profile pictures are the first place your eye is drawn to on a Facebook profile. Seoyeon Hong and Kevin Wise found that the more comments (particularly the positive ones) users have, the more attractive they’re perceived to be. Read the full story at Mashable.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with AI strategy, implementation and governance, as well as technology, media and marketing. Named one of LinkedIn’s Top Voices in Technology, he is a bestselling author, covers tech and business for Fox 5’s Good Day New York, is a regular commentator on CNN, and writes the popular daily business blog Think About This. Follow @shellypalmer or visit shellypalmer.com.

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