Juggernaut Amazon is striking another blow at the traditional textbook industry by offering semester-long rentals of physical books. The listings for a number of textbooks now include a “rent” option that’s usually around $50 for a title that sells for $170. According to Amazon’s FAQ, the books are rented out by the semester (counted as 130 days), with one 15-day extension allowed. Textbooks are shipped at standard prices, and the cost of returning them is paid by Amazon. Depending on their luck, renters might receive a book that’s new or one that’s gently used. Read the full story at The Verge.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.