Redbox Instant Streaming To Launch Alpha Testing, Name Former Verizon FiOS Exec Shawn Strickland CEO

In February, Coinstar subsidiary Redbox announced a joint venture with Verizon to launch a streaming video service. Later this afternoon, we’re told, the companies will provide a bit more insight into the partnership, though details of the service are still extremely limited. Here’s what will be revealed: The service will be launched in internal alpha testing today, followed by a beta program in the coming months before the streaming service goes live later this year. It will be branded Redbox Instant by Verizon; it will combine access to physical and digital content; and the JV will be led by newly appointed CEO Shawn Strickland, who previously worked as a vice president in Verizon’s FiOS business. Read the full story at Fast Company.