No one likes grocery shopping — you wander the aisles, feel up produce, and dump cans of SpaghettiOs and heads of lettuce into a cart. Then you have to trudge home — or at least to your car — with bags weighing you down on both sides. Some argue that it’s easier just to eat out all the time — that’s certainly a popular mentality in New York — and others might just order in via Seamless. The U.S. grocery market is a $538 billion industry, and only 2% of that revenue comes via the web — a share that’s far less than in the pet supply, book, baby products and cosmetics industries, according to Forrester. Read the full story at Mashable.
About Shelly Palmer
Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit shellypalmer.com.