Twitter just announced that it will now personalize its trending topics section based on your location and who you follow. This update, says Twitter, will ensure that the trending topics list will now “show emerging topics that matter more to you.” You will still be able to switch back to the standard, non-personalized view and see what’s trending in a specific city or country (or worldwide), but the tailored trends will become the default. Twitter is currently rolling this feature out to all of its users, but this will be a gradual roll-out, so it may take a little bit before these updated trending topics appear in your account. Read the full story at Techcrunch.

About Shelly Palmer

Shelly Palmer is the Professor of Advanced Media in Residence at Syracuse University’s S.I. Newhouse School of Public Communications and CEO of The Palmer Group, a consulting practice that helps Fortune 500 companies with technology, media and marketing. Named LinkedIn’s “Top Voice in Technology,” he covers tech and business for Good Day New York, is a regular commentator on CNN and writes a popular daily business blog. He's a bestselling author, and the creator of the popular, free online course, Generative AI for Execs. Follow @shellypalmer or visit



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